We want you to enjoy our website and services secure in the knowledge that we have implemented fair information practices to protect your privacy. By visiting our website, you are accepting the practices described in our Privacy Policy, including our use of cookies and similar online tracking technologies. If you do not agree to the terms of this Privacy Policy, please do not use the website.

This Marketing may change this policy from time to time by updating this page and you should regularly check to ensure that you are happy with any changes. This policy was last updated on 18 June 2021.

The policy outlines:

  1. General principle
  2. How we collect information
  3. Types of information we may collect
  4. How we use your information
  5. How we protect the information we collect
  6. Email Newsletter Privacy

1. General principle

There are two types of information we may collect from you when you use the website: non-personally identifiable information and personally identifiable information. Non-personally identifiable information does not individually identify you, but it may include tracking and usage information about your general location, demographics, use of the website and the internet. Personally, identifiable information is information that you voluntarily provide when you set up a user account, subscribe to a newsletter, complete an online syndication request or query that can individually identify you and may include your name and email address etc.

We do not link non-personally identifiable information to your personally identifiable information.

We do not share either type of information unless required to run the website and services (see third-party services below). We will never sell either type of information.

This Privacy Policy does not apply to any information collected outside of the website, including offline or through other means (for example, via telephone or through email), unless otherwise stated below or at the time of collection.

2. How we collect information

We collect information when you:

  • Ask to be placed on an email newsletter list
  • Make an enquiry about our services
  • Visit our website
  • Provide information to us

Tracking technologies 

When you visit our website, we collect information through the Tracking Technologies ‘Cookies’, Google Analytics.

As is true of most websites, we gather certain information automatically and store it in temporary log files. This information includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system and date/time stamp. 

We use a third-party tracking service called Google Analytics that uses cookies to track non-personally identifiable information about visitors in aggregate form.

We use the information gathered from the services outlined above to better gain an understanding about how our website is used by visitors, to analyze trends, to administer the website, and to gather demographic information about our user base. This enables us to build and maintain our service with user feedback, helping us to update and improve the service we provide.

Opting out

You can opt out of these services by installing ad blockers or privacy browser extensions.

Regular cookies may generally be disabled or removed by tools available as part of most browsers. However, this means you won’t receive the benefits cookies provide. For example, a cookie may enable you to resume a video you watched in a previous visit, or keep you logged in to a members-only part of the website.

You can opt out of Google Analytics tracking by visiting https://tools.google.com/dlpage/gaoptout or download the Google Analytics Opt-out Browser Add-on.

Links to other websites, social media platforms 

Our website may contain links to other websites of interest. However, once you have used these links to leave our website, you should note that we do not have any control over the information that is collected and shared about you. You should exercise caution and look at the privacy statement applicable to the website in question.

You may interact with content on our website through social media platforms we use such as Facebook, Twitter and Instagram by using their social features. Examples of social features include ‘liking’ or ‘sharing’ our content. We encourage you to review their policies before using their tools, which can be found at their respective websites. If you’d prefer that these social media platforms do not collect information about the content you share and use, we suggest that you don’t use their tools.

3. Types of information we may collect

The types of information we may collect includes: 

  • Internet Protocol (IP) address
  • Location
  • Device (iPad, laptop, mobile etc)
  • Browser type (Safari, Firefox etc)
  • Internet Service Provider (ISP)
  • Date and time stamp of access/donation
  • Referral/exiting information – for example the website you came from prior to our website, or after leaving our website
  • Information that tells us how you experience the site – for example how much time you spend on which pages, which links you choose to click 
  • Account information (email address)

This Marketing is not responsible for any information you have provided in public areas of our website or on our social media platforms, which may then be viewed by other users.

4. How we use your information

The information we collect may be used to help us:

  • Provide services you voluntarily subscribed to such as email newsletters
  • Improve the quality of our website
  • Promote services to you including advising you of updates or changes to our website and services
  • In fraud prevention purposes

Disclosure to third-party services

As part of providing our website and services to you we use a limited number of third-party services that perform functions on our behalf, including but not limited to website hosting, server monitoring, tracking user behaviour, marketing automation services.

We have no control over, and assume no responsibility for, the conduct, practices or privacy policies of these third-party services and encourage you to read the policies of the services we use below:

This Marketing uses the MailChimp marketing automation service to issue newsletters and occasional donation requests. Find out more about MailChimp’s Privacy Policy and Terms.

This Marketing uses third-party tracking technologies Google Analytics. Please see ‘Tracking Technologies’ above for more information and for the privacy policies of these services.

When you subscribe to our email newsletters 

By clicking ‘subscribe’ you agree to the following: 

We will use the email address you provide to send you a monthly email.

The email address/es you provide will be transferred to our external marketing automation service ‘MailChimp’ for processing in accordance with their Privacy Policy and Terms. We use MailChimp to issue our newsletters, donation requests, and reader surveys. We have no control over and assume no responsibility for, the conduct, practices, or privacy policies of MailChimp. 


You can change your mind at any time by clicking the ‘unsubscribe’ link in the footer of emails you receive from us.

5. How we protect the information we collect 

We are committed to ensuring that your information is secure. We have taken reasonable measures to protect information about you from loss, theft, misuse or unauthorized access, disclosure, alteration, and destruction. No physical or electronic security system is impenetrable however and you should take your own precautions to protect the security of any personally identifiable information you transmit. We cannot guarantee that the personal information you supply will not be intercepted while transmitted to us or third-party service providers. 

Sharing your personal information 

We will not disclose your personal information except; (1) as described by this Privacy Policy or (2) if we are required to do so by a valid legal process or a government request (such as a court order, a search warrant, a subpoena, a civil discovery request, or a statutory requirement). We will retain your information for as long as needed considering the purposes for which it was obtained or to comply with our legal obligations and enforce our agreements. 

Data transfer 

This website is published in Germany. If you are located in a country outside of Germany and voluntarily submit personally identifiable information to us, you should be aware that information about you will be transferred to Germany.

We take all reasonable steps to ensure the information held is accurate, up-to-date, complete, relevant and not misleading. 

“This Marketing” email newsletters are issued by This Marketing company. This Email Newsletter Privacy Statement pertains to the personally identifying information you voluntarily submit in the form of your email address to receive our email newsletters

6. This Email Newsletter Privacy Statement may change from time to time and was last revised 18 June, 2021.

By clicking ‘subscribe’ you agree to the following:

  • We will use the email address you provide to send you monthly emails.
  • The email address/es you provide will be transferred to our external marketing automation service ‘MailChimp’ for processing in accordance with their Privacy Policy and Terms.