Top 7 SaaS Marketing Videos in 2023 That Are Guaranteed to Bring a Smile to Your Face

Also in 2023, SaaS companies are scratching their heads over how to market SaaS products via video. Big companies, like Google and Oracle, are still stuck in the last decade; Rather than aiming to entertain us through humorous campaigns, they are striving to get us goosebumps. (Kind of a Marketing version of “This is us.”) Meanwhile, the leading young SaaS companies today are looking for ways to put a smile on our faces. Let’s look at some of the Best SaaS Marketing Videos out there.

If you are still unsure that Video Marketing is for you. You are right. It isn’t for you; it is for your clients

85% of SaaS product customers want to see more video content!

7 Best SaaS Marketing Campaigns Are Guaranteed to Bring a Smile to Your Face😊

SaaS Marketing Video #1: Workday

Workday, an American SaaS company founded in 2005, offers an Enterprise Management Cloud that includes finance, HR, planning, and spend management solutions (ERP). In a new series of campaigns, Workday demonstrates that technically it is possible to find the best person for the job, but there’s another way.

SaaS Marketing Video #2: ClickUp

ClickUp, an American SaaS company founded in 2017, offers task management software. (Similar to Trello, which is more familiar). In a new series of videos, ClickUp shows funny examples of “Sunday Scaries.”

SaaS Marketing Video #3: Squarespace

Squarespace, an American SaaS company founded in 2004 as a Data storage company but now offers a platform for setting up eCommerce sites.

For the Best SaaS Marketing Videos from last year, click here

SaaS Marketing Video #4: Adobe

Founded in 1982, Adobe is a SaaS company that offers a range of image and design solutions such as Photoshop and Illustrator. In the latest campaign, Adobe introduced the Adobe Acrobat.

SaaS Marketing Video #5: FreshBooks

FreshBooks, a Canadian SaaS company, founded in 2004, offers a subscription-based product that includes invoicing, tracking work hours, and, most importantly, resolving troublesome thoughts in their current campaign 🙂

SaaS Marketing Video #6: Netflix

Netflix, a SaaS company established in 1997, is an online streaming platform that empowers users to discover and enjoy an extensive selection of TV shows and movies. In the newest campaign we witness a very interesting Elevator Ride.

SaaS Marketing Video #7: Toast

Toast, established in 2011, is a SaaS company that specializes in delivering a comprehensive platform customized for food service and hospitality businesses. Its offerings encompass seamless integration of point-of-sale and restaurant management solutions, resulting in improved operational efficiency and enhanced customer experience.

saasy marketing

saas marketing

You’ve reached the end of the post: Top 7 SaaS Marketing Campaigns in 2023 That Are Guaranteed to Bring a Smile to Your Face To read more posts on SaaS Marketing, click here.

saas startup

saasy marketing

saas startup

startup