The Funniest Examples of SaaS Marketing Videos 2025

95% of marketers view videos as a crucial marketing tool, so you are probably one of them, and if you like humor as well, here are the funniest examples of SaaS marketing videos from 2025

So let’s get started with the list:

SaaS marketing video example 1# Workday

Workday, an American SaaS company founded in 2005, offers an Enterprise Management Cloud that includes finance, HR, planning, and spend management solutions (ERP). In a new campaign, Workday demonstrates that even rock stars can work in an office.

SaaS marketing video example 2# Gusto

Gusto, Gusto, founded in 2011, is an American SaaS company that offers a cloud-based platform for payroll, HR, and benefits management tailored for small businesses. It simplifies payroll processing, employee onboarding, and tax management while providing tools for health insurance and retirement plans.

SaaS marketing video example 3# Squarespace

Squarespace, an American SaaS company founded in 2004 as a data storage company, now offers a platform for setting up eCommerce sites. Squarespace’s latest series of campaigns demonstrates how easy it is to create your own website, even if you are Goth.

SaaS marketing video example 4# Wistia

Wistia, founded in 2006, is an American SaaS company that offers a video hosting platform for businesses. It provides tools for video analytics and marketing, helping organizations create and optimize their video content for better audience engagement. In this new campaign, they created a music video called “Webinar Wizard.”

SaaS marketing videos example 5# Paycom

Paycom, an American SaaS company founded in 1998, offers online payroll services and HR payroll software. In the company’s latest video campaign, we are introduced to an unnecessary Hero. 😉

In conclusion: What have we learned from the 5 best examples of SaaS marketing videos in 2025 so far?

• Good campaigns are short campaigns. A 30-second campaign can convey a lot of information while also being funny. SaaS Humor.
• The strength of a SaaS product compared to a physical product is the apparent value it provides to the customer. One crucial value certainly serves the purpose of conveying the message.
• If you already have a funny video of your SaaS product, use it! Your client managers will be happy to share a link with potential customers as part of an email or a message on LinkedIn.

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